Category: General

Why Everyone Who Does Email Marketing Should Get The Hive

“Build a list” they say.  It’s good advice. Email is still king when it comes to online marketing. For the reason that email addresses are like bellybuttons – everyone has got one. You can’t get a social media account unless you have an email address. They are pretty universal – My 18 year old sons …

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6 Massive Time Sucks for Work-From-Home Entrepreneurs

Working from home feels good. You no longer have a manager, boss, or co-workers within earshot so you’re free to get on with your work as you best see fit. However, that freedom is a double-edged sword, as if you’re not careful you’ll find yourself wasting a lot of time on extra-curricular activities. What are …

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Content Upgrades – A Smarter Way to Build Your Lists

Just this week I came across an authority site that managed to increase subscribers from it’s blog posts by 8x just by using a rather clever yet simple method. I also saw that Devesh Khanal, founder of Growthrock, used this method to increase conversions on a blog post by a huge 492%, providing a massive …

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Some Advice To Keep You Sane

Just to be clear, this may not work where you are in the world. Just saying. But there are workarounds…   Last Friday, we had a “family day out”.  We all piled in the car (including the dog) and buggered off for the whole day together.     It’s not something we do regularly. Often …

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My Tips For Working From Home

The world looks a lot different today than it did just a couple of months ago. Lots of people are self-isolating at home. For many, they are finding themselves working from home for the first time. In this video, I run through a few tips on how to manage this  (it can be tricky). Here …

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A Peek Into Charlie Wallace’s Funnel

The “learn guitar” niche is massive, passionate and lucrative. There are several guitar playing marketers crushing it in the various sub-niches – Tony Polecastro with acoustic guitar, Griff Hamlin with blues guitar and Charlie Wallace teaching rock guitar. All of these guys have something in common. They all provide an amazing amount of free value. …

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Andy Jenkins On Productivity

Yesterday, I heard the news that Andy Jenkins had died. I had followed him when I was new in this business and learned a lot from him. He was an extraordinary guy… His background was in film and movie production and had something to do with Haxan Films (that made The Blair Witch Project). He …

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Why I Sometimes Sit Through Boring Webinars

I received an email the other week from a customer who wanted to let me know that he did not appreciate being emailed about a webinar. Partly, it was because of his timezone and live webinars mostly were at silly times of the day (I get that – happens to me too). Mostly, however, it …

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Symphoni – What Is It And Is It Worth Getting?

You will doubtless get a lot of emails about this new product called Symphoni. I decided, rather than just send you an email, I would make a short video about it. The reason I did this is to provide some clarity about two things; the product itself and the platform (and traffic source) it is …

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ProductDyno #3 – Q&A Session

If you’ve been following along with the blog posts from the last couple of days you’ll know that we’ve been talking about ProductDyno.  I wanted to revisit ProductDyno for you, in order to dispel a few misconceptions that are out there about the tool. I use it every single day my business, and I wouldn’t …

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