Oct 24 2025
AI. It is the marketer’s little helper. For now at least. I wonder how redundant we will become as AI becomes ever more capable and powerful. But, as I say…For now it gives online marketers a huge opportunity. I have found myself using it more and more over the last year or more. I even …
Oct 15 2025
The ancient Greeks called them “Muses”. The Romans rebranded them as “The Camenae”. Both were credited to be the fountainhead of inspiration. Where artists and writers suddenly got their “a-ha!” moments from. It can be a persuasive argument – particularly when listening to a piece of music that has the power to connect emotionally and …
Sep 25 2025
Someone shared a comment from one of their subscribers with me this week, and it stuck in my head. The subscriber had just signed up for an autoresponder service and started building their email list. So far, so good. But then they added: “It’s all a bit new to me – I’ve been stuck …
May 13 2021
These tools are ideal for creating articles from scratch but they also help you create sales copy, headlines, AIDA and PAS sales copy, a cool thing called “BAB” which gives you a before and after plus a bridge paragraph – ideal for email writing. You can also re-write PLR in minutes using this! Shortly is …
Recent Comments